Executive Summary

Gastroenterology and Hepatology are two medical specialities that have become large and diversified. There is an ever-increasing volume of new information and technology that is keeping Gastroenterology and Hepatology constantly changing at an accelerating pace.

Research and development within Europe is advancing rapidly and tremendous achievements are continually being made. Clinicians are tirelessly transforming all fields of patient care, whilst pharma and device companies are striving aggressively to best address patient’s needs and improve their quality of life. Yet, there is still much demand for clinicians to address existing concerns and unmet needs and there are topics for discussion which have a distinct potential of generating novel scientific concepts, fresh approaches or new therapeutic modalities.

Gastroenterology & Hepatology Insights: Europe will bring together gastroenterology and hepatology professionals to give up to date and in-depth information on key therapeutics by way of industry-shaping articles. With editorial guidance and participation from the top echelons in the field, Gastroenterology & Hepatology Insights: Europe will run a series of independent and thought provoking articles written by experts and leading authorities in the field. The review will highlight the most important developments in therapeutics for treatment of pancreatic disorders, oesophageal and gastric disorders, IBD, GORD, liver disease and will also cover the latest advances in endoscopy and imaging.

The journal offers the ideal platform on which to showcase key technological and therapeutic advances and discuss complex clinical and scientific issues. With our time-sensitive readership in mind, we aim to deliver educational content in a comprehensive and concise manner, to provoke thought and encourage discussion amongst professionals who need to be kept abreast of vital developments in areas such as:

Oesophageal & Gastric Disorders Pancreas Nutrition & Practice Management Helicobacter pylori

Hepatitis GORD Endoscopy IBD

Liver Diseases Gastrointestinal Cancers Barrett’s Oesophagus Probiotics

Gastroenterology & Hepatology Insights: Europe will be published with a supporting website containing technical and specifying information from leading pharmaceutical and device manufacturers worldwide.

Thought Leader Collaboration:

Gastroenterology & Hepatology Insights: Europe draws upon the expertise of key opinion leaders within the European gastroenterology and hepatology sector to ensure it delivers world-class reviews on key developments and advancements. Thought leaders and organisations who are being invited to contribute include:

• Michael J. G. Farthing, Vice-President, World Gastroenterology Organisation (WGO)
• Juan R. Malagelada, President United European Gastroenterology Foundation (UEGF)
• Franco Bazzoli, President, Association of National European and Mediterranean Societies of Gastroenterology (ASNEMGE)
• Yves Menu, President European Society of Gastrointestinal and Abdominal Radiology (ESGAR)
• Antonio Basoli, MD, President, International Society for Digestive Surgery (ISDS)
• Jean-Frédéric Colombel, President, European Crohn’s & Colitis Organisation (ECCO)
• Deirdre Kelly, MD, President European Society for Paediatric Gastroenterology Hepatology and Nutrition (ESPGHAN)
• Marco Greco, Chairman, European Federation of Crohn's & Ulcerative Colitis Associations (EFCCA)
• Heiner Wedemeyer, Secretary General, European Association for the Study of the Liver (EASL)
• Ulrike Beilenhoff, President European Society of Gastroenterology and Endoscopy Nurses and Associates (ESGENA)
• Guido Costamagna, President European Society of Gastrointestinal Endoscopy (ESGE)
• Lars Agreus, Chairman European Society for Primary Care Gastroenterology (ESPCG)
• Stefan Zeuzem, Director of the Department of Internal Medicine, Gastroenterology, Hepatology and Endocrinology at Saarland University Hospital in Homburg/Saar, Germany.
• Guido N. J. Tytgat MD, Past President, World Gastroenterology Organisation (WGO)
• Jose Machado, President, European Helicobacter Study Group (EHSG)
• Anthony Axon MD, Past President United European Gastroenterology Foundation (UEGF)
• Fergus Shanahan M.D, Professor and Chairman, Department of Medicine, and Director, Alimentary Pharmabiotic Centre, University College Cork, National University of Ireland

Editorial Contributors:

The following physicians have been invited to contribute include:

• Michael Schemann MD, Department of Human Biology, Center of Life and Food Sciences, Technical University Munich
• Alfredo Alberti MD, Department of Clinical and Experimental Medicine, Clinica Medica 5, University of Padova, Italy
• Renzo Caprilli MD, Past President European Crohn's & Colitis Organisation (ECCO)
• Fernando Azpiroz, President European Society of Neurogastroenterology and Motility
• Jordi Bruix, Head of the Hepatology Service of Hospital Clinic, Barcelona (IDIBAPS)
• John Hermon-Taylor, Department of Surgery St George’s, University of London
• Ewa Malecka-Panas, President, European Pancreatic Club

Supporting Organisations:

The following organisations/associations have been invited to support the publication:

• United European Gastroenterology Federation (UEGF)
• World Gastroenterology Organisation (WGO)
• European Crohn’s and Colitis Organisation (ECCO)
• Association of National European and Mediterranean Societies of Gastroenterology (ASNEMGE)
• European Society of Gastrointestinal & Abdominal Radiology (ESGAR)
• European Society of Paediatric Gastroenterology, Hepatology and Nutrition (ESPGHAN)
• European Society of Gastrointestinal Endoscopy (ESGE)
• European Association for The study of the Liver (EASL)
• European Society for Primary Care Gastroenterology (ESPCG)
• European Helicobacter Study Group (EHSG)
• British Society of Gastroenterology (BSG)

Circulation & Readership

Gastroenterology & Hepatology Insights: Europe will be strategically distributed at major industry events, tradeshows and congresses across Europe. Copies of the publication will be distributed in both print and electronic format to a qualified and controlled circulation of professionals by name and job title to:

• Private Gastroenterology & Hepatology Clinics
• Public Hospitals
• General Practitioners
• Private Practitioners
• Medical Associations

Gastroenterology & Hepatology Insights: Europe will be distributed to medical specialists and clinicians including:

Gastroenterologists Pathologists Oncologists Bariatric Surgeons

Endoscopists Practice managers Radiation oncologists Colon and rectal surgeons

Hepatologists Nurse managers Gastroendoscopists

Radiologists Liver surgeons Family practitioners

Geographical Breakdown:

Germany	19%
France	17%
UK	17%
Italy	13%
Spain	12%
Scandinavia	7%
Eastern Europe	6%
Benelux	3%
Portugal	3%
Other	3%

Copies of Gastroenterology & Hepatology Insights: Europe will also be distributed at a number of key events including:

• EASL 2010, the 45th Annual Meeting of the European Association for the Study of the Liver (EASL)
• 21st Annual Meeting of the European Society of Gastrointestinal and Abdominal Radiology (ESGAR), June 2-5, 2010
• Inflammatory Bowel Diseases 2010: 5th Congress of the European Crohn's and Colitis Organisation (ECCO), February 25 - 27, 2010
• 18th UEGW Barcelona 2010 (UEGF), October 23 - 27, 2010
• 12 World Congress on Gastrointestinal Cancer (WCGI & ESMO), June 30- July 3, 2010
• The 43rd Annual Meeting, ISTANBUL European Society of Paediatric Gastroenterology, Hepatology and Nutrition (ESPGHAN), June 9- 12, 2010

Package

We are able to provide you with:

• The opportunity to nominate an author to write an independent unbiased article or white paper for the proposed feature
• Search Engine Optimised articles which can be downloaded free of charge from the official Gastroenterology & Hepatology Insights: Europe website
• A fully guaranteed targeted circulation
• A complimentary copy of Gastroenterology & Hepatology Insights: Europe upon publication
• e-Book version of the review

Benefits

• Target senior level physicians and clinicians throughout Europe engaged in the diagnosis, treatment and management of gastroenterology and hepatology related disorders.
• Generate responses via the official Gastroenterology & Hepatology Insights: Europe, website and e-Book for a full 6 months after publication.
• Demonstrate your commitment and expertise in the therapeutic area by supporting and sharing a platform amongst highly respected thought leaders and key opinion leaders.
• Inform and educate clinicians in the competitive market for Gastro-hep products.

Support Packages

Support the development of one independent article:	£16,000
Support the development of two independent articles:	£28,000
Support the development of three independent articles:	£40,000

Branding Packages

Single page colour:	£7,950
Double page colour:	£12,500
Inside front colour:	£15,950
Inside back colour:	£11,950
Outside back colour:	£15,950

Sovereign Publications is committed to the observance of the regulations that govern the promotion of medicines and the support of scientific and educational material and as such, Sovereign requests support from companies, companies never approach us. We assure that the content will be educational and non-promotional in nature, and will be planned, designed and implemented in accordance with European Codes of Practice (ABPI, IFPMA, EFPI). Authors are independently commissioned by Sovereign and there is no scientific bias in the content published. Support from your company will be clearly and prominently disclosed. Financial support of Sovereign content is never perceived as an inducement to healthcare professionals to prescribe or recommend a particular medicine or course of treatment.