Published by Sovereign Publications in association with CHOICES

Property is no longer considered an 'alternative investment' as it is a viable investment option that offers excellent returns on initial capital. The growth in buying property both in the U.K. and overseas for either investment purposes or as a second holiday home is at an all time high. Some of the fastest growing markets include South Africa and Dubai as well as many of the countries that became part of the EU in May last year. At the same time Spain, Portugal, France and other mature markets continue to attract international property investors.

Buying property overseas is a complicated and expensive business. INTERNATIONAL PROPERTY will provide purchasers and investors with detailed knowledge of all the issues that they need to consider when buying overseas property. The book will contain articles written by some of the world's leading experts in property purchasing and investment and will cover a broad range of information on subjects such as banking and finance, legal matters, where to buy and what to buy, taxation, surveys and valuations, travel, transportation, healthcare, education and schools, communications, interior design and motoring. Specially commissioned editorial will provide the reader with practical advice and valuable insight on everything that someone buying or investing in a property overseas would require.

CHOICES are the most innovative property acquisitions business in the UK. CHOICES Acquisition Service aims to assist would-be investors in property in realizing their ambitions, whether those ambitions are to buy abroad, build a lettings property portfolio, find the ideal project to renovate and live in forever, or just to buy, develop and sell on for a profit. Clients benefit from CHOICES information gathering activities, their extensive experience in all aspects of property, their collective bargaining power, plus their careful research, evaluation and analysis of new opportunities in the UK and overseas. By offering their service exclusively on major property portals like Findaproperty, PropertyFinder and HotProperty, as well as on their own website at www.choices.co.uk they have been able to capture the largest percentage of investors in this fast growing and high value market place. Commenting on the arrangement, Simon Shinerock, the internationally renowned Chairman of CHOICES, said:

'We are very pleased to be part of the UK and International Property Magazine project with Sovereign Publications and believe this to be a great opportunity for all businesses interested in selling to property investors to showcase their products in print and on our website.'

Past and present editorial contributors include:

• Adrian Moore – Real Estate & Construction Partner – Baker & McKenzie
• Colin Young – Fund Manager - Old Mutual
• Dato' Alan Tong – President – The International Real Estates Federation
• John Howell – Partner – John Howell & Co.
• Judith Hardt – Secretary General – European Mortgage Federation
• Mohamed Ali Alabbar – Director General of the Department of Economic Development (DED) - Government of Dubai
• Orlin Vladikov – President – National Real Estates Association
• Stuart Rogers – Moneycorp
• Tom Stevens – President – National Association of Realtors

The Key to the success of INTERNATIONAL PROPERTY is the quality of its readership.

INTERNATIONAL PROPERTY will be distributed to 10,000 high net worth individuals, who have a proven interest in purchasing or investing in property overseas.

Deutsche Bank has also agreed to distribute books to a select number of clients interested in purchasing property overseas.

Minimum circulation is 10,000 copies.

INTERNATIONAL PROPERTY is designed to provide advertisers with qualified responses from new customers. Our aim is to provide advertisers with in excess of 300 new customer enquiries over a 12 month period through the following mechanisms:

READER REPLY CARD SERVICE

Each copy of INTERNATIONAL PROPERTY contains a reply card which readers can fill out to receive more information on advertisers. As part of our service, for a period of 12 months following publication we will:

• Transmit all reader responses to you by fax or email within 24 hours of receiving them, so that you can contact your new potential customers without delay.
• Monitor all responses to ensure you receive only genuine qualified enquiries.
• Send you a summary report of all the responses you have received every quarter so that you can assess the quantity and quality of new business your advertisement has generated.

SEARCH ENGINE MARKETING

Nowadays the Internet is arguably the most important tool for finding information quickly. It is therefore essential that your company achieves high search engine rankings because only the first few results returned by a search engine are ever actually visited. To enable your company to achieve the best possible rankings on GOOGLE – the world's number one search engine – we will work with you to create a 600 word profile, optimised for the search engines, which will appear on the official INTERNATIONAL PROPERTY website.

All search engine studies have shown that the single most important and reliable method to improve the ranking of your own website is to have links into your site from relevant, highly ranked sites, such as INTERNATIONAL PROPERTY. Search engine algorithms identify these links, assessing their importance and will reflect this in the subsequent ranking of your website.

To further ensure that you get the maximum amount of targeted traffic to your company's own website we will:-

• Identify the best combination of keywords for your business and create the relevant <title> and other meta tags based on our research.
• Edit the text of your Profile to ensure the correct balance of keywords for optimal search engine visibility.
• As a high-ranking site, GOOGLE regularly visits the INTERNATIONAL PROPERTY website, thus maintaining your highly-ranked presence on their search engine.

Aside from driving more targeted traffic to your website, achieving high search engine rankings provides an extremely powerful and cost-effective method of building brand awareness.

85% of all Internet searches are conducted through GOOGLE.

DIRECT CLIENT CONTACT

Your advertisement will be strategically placed in a pre-agreed position next to relevant editorial within the publication. As a result, readers will be able to get in touch with you directly using the contact information contained in your advertisement. The precisely targeted circulation ensures that you will receive qualified enquiries from genuine buyers.

• The reader response service in operation for 12 months after publication
• A Search Engine Optimised Company Profile on the official INTERNATIONAL PROPERTY website
• A strategically placed advertisement in INTERNATIONAL PROPERTY
• A fully guaranteed precisely targeted circulation
• A complimentary copy of INTERNATIONAL PROPERTY upon publication

Click here to obtain a copy of INTERNATIONAL PROPERTY

All rights reserved. No part of this Website may be reproduced without the written permission of Sovereign Publications. Advertisements, Profiles and all other material appearing on this Website represent the views of the advertisers/authors and are not necessarily those of Sovereign Publications Limited, the Editor or Inside Track. While every effort has been taken to ensure accuracy of the content of this Website, neither Sovereign Publications, the Editor nor Inside Track can be held liable for any loss suffered as a result of information gained or used from this Website. Readers are strongly advised to obtain legal and professional advice when considering buying property in the UK or abroad.