POWER TRANSMISSION & DISTRIBUTION China The Official Review of Power Transmission and Distribution Technology  For  China A Publication Co-published by the China Council for the Promotion of International Trade (CCPIT) and Sovereign Publications

One of the major issues for China’s electric power industry is the distribution of generation among power plants. China intends to create a unified national power grid and to have a modern power market in which plants sell power to the grid at market determined rates. China’s flagship grid company, the State Grid Corporation of China will spend 800 billion RMB over the next five years to upgrade the country’s electricity transmission network. The total investment will be equally divided from 2006 to 2010, which translates into 160 billion RMB each year.

The state grid plans to almost double its electricity selling volume to 2,200 billion kilowatt- hours within the next 5 years. It also aims to increase its revenue to 1.1 trillion RMB by 2010 from last year’s 721.4 billion RMB.

POWER TRANSMISSION AND DISTRIBUTION CHINA will be published in Mandarin (Chinese) and will examine all aspects of nuclear technology and development as applied specifically to the Chinese market. The publication will include editorial contributions from the world’s leading professionals and western suppliers in the nuclear industry, thereby providing senior government officials and technical and purchasing professionals within the Chinese nuclear industry with an invaluable insight into advanced Western technology. The publication will explore how these technologies can be utilised by the Chinese government and nuclear industry to meet the increasing demand for energy in China’s growing market.

The China Council for the Promotion of International Trade (CCPIT), also know as the China Chamber of International Commerce (CCOIC), was established in 1952. Over the past five decades, CCPIT has emerged as the largest and most important organization in China for the promotion of foreign trade, investment and related issues.

CCPIT’s network is spread across China and the World, with 50 Regional Sub-Councils, 19 Industrial Sub-Councils and nearly 700 local branches. CCPIT has 18 international representative offices with six in Europe. With more than 70,000 members in China and with its international reach, CCPIT has become not only a gateway for Chinese companies to gain international access but also a platform for foreign companies to enter China’s market.

The organisation’s business scope covers exhibitions, international relations, economic information, and legal affairs. It is authorized by the government to ratify, administrate and supervise the whole country’s organization of and participation in international trade fairs and exhibitions. CCPIT is a member of the Bureau of International Expositions (B.I.E.) and the Union des Foires International (UFI).

CCPIT has established close relations with more than 200 chambers of commerce, industry bodies and trade promotion organizations around the world. It also represents China in International Chamber of Commerce (ICC) and is a member of many other international organizations such the Pacific Basin Economic Council (PBEC).
CCPIT provides legal services including intellectual property rights (IPR) agency and alternative dispute resolutions (ADR). China International Economic and Trade Arbitration Commission (CIETAC) and China International Maritime Arbitration Commission (CIMAC) are renowned arbitration centres.

CCPIT has a series of publications including market reports, newspapers and magazines.

The key to the success of POWER TRANSMISSION AND DISTRIBUTION CHINA is the circulation database, which has been compiled by China Council For The Promotion Of International Trade (CCPIT).

The distribution includes all senior government officials responsible for power and energy in China at national, regional and local level as well as senior executives within:

• Power utilities
• Equipment manufacturers
• Government agencies
• Project developers
• Independent power producers
• Consultants
• Transmission and distribution companies

David Flin spent a number of years working for GEC (now Alstom) as a commissioning engineer. He was responsible for helping to write the Operation and Maintenance Manuals for their power plants.

After 10 years, he moved into business-business publishing and became Deputy Editor and then Editor of Electricity International and Asian Power. Electricity International was published 12 times a year for the world market, while Asian Power was published 9 times a year in English for the Asian market, and 3 times a year in Chinese for the China market.

This was followed by a move to Modern Power Systems, and then to Nuclear Engineering International. David then became a Consultant Editor for the whole of the Wilmington Energy Group, and Acting Editor of ReGen magazine. His expertise and knowledge of the power sector is considerable and he brings a great deal of his expertise to this project.

Proposed editorial content include:

• Power Industry Privatisation And The Impact On Transmission And Distribution
• Power Grid Interconnection
• Improving The Performance Of Transmission And Distribution Systems
• Strategic Planning For Future Transmission And Distribution System Requirements
• Optimising Power Supply And Reliability
• Power Quality, Harmonics And Protection
• New Approaches To Maintenance For Improved System Reliability
• Effective Management Of Power Transmission Projects
• Capacity Planning – The Methods, Tools And Processes

POWER TRANSMISSION AND DISTRIBUTION CHINA is designed to provide advertisers with qualified responses from new customers through the following mechanisms:

READER REPLY CARD SERVICE

Each copy of POWER TRANSMISSION AND DISTRIBUTION CHINA contains a reply card, which readers can fill out to receive more information on advertisers. As part of our service, for a period of 12 months following publication we will:

• Transmit all reader responses to you by fax or email within 24 hours of receiving them, so that you can contact your new potential customers without delay.
• Monitor all responses to ensure you receive only genuine qualified enquiries.
• Send you a summary report of all the responses you have received every quarter so that you can assess the quantity and quality of new business your advertisement has generated.

SEARCH ENGINE MARKETING

The Internet has become the most important tool for finding information quickly. It is therefore essential that your company achieves high search engine rankings because only the first few results returned by a search engine are ever actually visited. To enable your company to achieve the best possible rankings on GOOGLE – the world’s number one search engine – we will work with you to create a 600 word Profile, optimised for the search engines, which will appear on the official POWER TRANSMISSION AND DISTRIBUTION CHINA website.

All search engine studies have shown that the single most important and reliable method to improve the ranking of your own website is to have links into your site from relevant, highly ranked sites, such as the POWER TRANSMISSION AND DISTRIBUTION CHINA website. Search engine algorithms identify these links, assessing their importance and will reflect this in the subsequent ranking of your website.

To further ensure that you get the maximum amount of targeted traffic to your company’s own website we will:-

	Identify the best combination of keywords for your business and create the relevant <title> and other meta tags based on our research.
	Edit the text of your Profile to ensure the correct balance of keywords for optimal search engine visibility.
	As a high-ranking site, GOOGLE regularly visits the POWER TRANSMISSION AND DISTRIBUTION CHINA website, thus maintaining your highly-ranked presence on their search engine.

Aside from driving more targeted traffic to your website, achieving high search engine rankings provides an extremely powerful and cost-effective method of building brand awareness.

*85% of all Internet searches are conducted through GOOGLE.

DIRECT CLIENT CONTACT

Your advertisement will be strategically placed in a pre-agreed position next to relevant editorial within the publication. As a result, readers will be able to get in touch with you directly using the contact information contained in your advertisement. The precisely targeted circulation ensures that you will receive qualified enquiries from genuine buyers.

• The reader response service in operation for 12 months after publication
• Search Engine Optimised Company Profile on the POWER TRANSMISSION AND DISTRIBUTION CHINA website
• A strategically placed advertisement in POWER TRANSMISSION AND DISTRIBUTION CHINA
• Free translation of your advertisement into Mandarin (Chinese)
• A fully guaranteed precisely targeted circulation
• A complimentary copy of POWER TRANSMISSION AND DISTRIBUTION CHINA upon publication

 

Advertising Rates 4 Colour 2 Colour Black & White Double Page £13,950 £13,500 £12,950 Single Page £7,950 £7,500 £6,950 Half Page £4,950 £4,500 £3,950   Special Positions   Inside Front Cover – Double Page Spread £19,500 Outside Back Cover £17,500 Inside Back Cover – Single Page £11,500 Opposite Foreword £11,500 Opposite Contents Page £10,500 Book Mark – 20 gms per insert £14,495 Loose Leaf Inserts - 20 gms per insert £9,900   Sponsorship   Exclusive Section Sponsors 1st Double Page Spread position in the section Sponsor Logo on Outside Front Cover Sponsor logo on relevant section of publication website with hyperlink back to your own website 500 copies of the book supplied to your HQ upon publication 100 copies of the publication to be mailed to your key customers upon publication 1000 reprints of your editorial and advertisement £25,000		Special Features   8 Page Full Colour £44,850 6 Page Full Colour £34,850 4 Page Full Colour £24,850
		Publication Format A4 Publication Date Autumn 2006 Agency Discount 10%