Viasat is a sales-driven entertainment company. We are a content-provider and while entertainment is our product, selling entertainment is what we do. We are a regional European player, focused on northern Europe. Having two revenue sources within the same group, advertising and subscriber revenues, gives us a unique competitive advantage.

Within the Viasat Group you find TV3, TV1000, Cinema, 3+, ZTV, TV8, TV6 Nature World and TV6 Action World as part of the common platform. But we’re also distributor for other well known TV-channels; Nickelodeon, MTV, VH1, Hallmark, The History Channel, Travel Channel, CNN, BBC Prime, Discovery Channel, TCM, Sky News, National Geographic Channel, Cartoon Network, TCC and Playboy TV.

Our strength and business-idea is to administer all these well-known brands and to package them in ways to suite any household – to gauge viewers needs and package our product accordingly. Our competitive edge is our total belief in our product, straightforward entertainment and our small, lean organisation that is quick to react to changes in the ever-shifting broadcast market.

Our market is Sweden, Norway, Denmark, Finland, Estonia, Latvia and Lithuania. We have our HQ in London from where we transmit almost all our channels. Viasat is a player on all technical platforms and we are by far the largest provider of TV-channels in Scandinavia. We are more than 600 employees

Our motto is to be proactive and constructive – to take the initiative. We embrace new ideas and we are dedicated to any task we do within the company.

At Viasat we value openness. We are a straightforward organisation and our communication is frank and direct. The entire organisation has an efficient, result-oriented approach to its work. We know where we are headed and how to get there.

All you need

All the channels in our portfolio share one common objective – to entertain. Each within its own clear profile and always in accordance with market needs. Our channels create a platform that serves all entertainment needs.

Viasat is founded on dynamism and entrepreneurship. We have always been sales-driven and this has ensured us a respectable bottom line.

Viasat reaches over 16 million people everyday – mostly through our key-channel TV3. We have almost 2 million subscribers for our pay-tv-channels. We have been operating for more than 10 years.

A lot of our work is centralized at HQ in London – but sales is local and handled by our offices in all the countries we represent.

A strong entertainment platform

We believe that the future lies in a strong platform. It has shifted away from single, competing TV-channels. The strength of Viasat lies in a strong platform that covers the entire entertainment spectrum, simplifying viewers´ choices in an otherwise bewildering market.

Television is our medium at the moment, although we are certainly not limited by traditional thinking. Wherever our customer seek their entertainment in the future – that is where we will be.

For more information – please contact Peter Karlsson, Group Marketing Controller at peter.karlsson@viasat.co.uk